Say it better on LINE

Annyeonghaseyo! ^_^ Are you on LINE? You have to be! It’s not only kawaii-ness to the highest level, but also a very functional messaging application. And it’s free! If you’re a Lee Min Ho fan (raising two hands and feet super high! ^_^), you might have heard of LINE, as it co-presented Lee Min Ho’s recent My Everything concert (I went!I will post soon!;-D). It’s very hard to miss because the cute plush character dolls of LINE (Moon, Brown, James, and Cony) were raffled off, and awarded by Lee Min Ho himself to the super lucky winners. But if it happens that you are not a Minoz, LINE brings in a new nation-wide campaign that is closer to the Filipino users… featuring Jessy Mendiola and Matteo Guidicelli for LINE Philippines.

The TVC features Jessy and Matteo’s singing LINE’s catchy sing-along theme song…La La La La Line! Say it better on LINE!  ^_^  Check out the TVC here, and sing along! #LSS

The TVC was unveiled at the recent LINE Philippines launch held at the ballroom of Manila Peninsula Hotel. The Press Conference was also attended by Mr. Darin (Dae Yun) Hwang, Manager of Global LINE Business, and is also involve in PR and Marketing Projects. He’s joined by Mr. Jin-woo Lee, Senior Manager of LINE Business in South East Asia.